via Space Between
"They are powerful, aggressive, bold and defiant.
For Nike and JD Sports Australia & New Zealand Jordan campaign at the end of 2021, we worked with local talent across different disciplines who have done, are doing, and will do.
We developed a hyperreal, but real, environment for each talent, that highlighted how nothing is out of reach."
It’s Yours For The Taking.
Creative Direction & Strategy - Space Between
3D Environment Build - Sam Price
3D Avatars Build - PHORIA
Music - Soundsmiths
Photography - Jess Brohier
Videography - Ira Cee
Shanghai, China (September 2017)
@ Hoop City Australia
Nike x Off-White
“Athlete in Progress” Collection
@sneakerboy
A snippet from some videography work for Foot Locker AU’s ‘What’s Your Freak?’ campaign for the Nike Zoom Freak 2.
#WhatsYourFreakHoH
Smith St, Collingwood, Melbourne (May 2020)
Scenes from Prahran Summer Jam 2020
At What Cost Tour (Melbourne, March 2018)
Venice Beach Courts (Los Angeles, California)
Carlton, Melbourne (December 2018)
#ProductShots
BEHIND THE DESIGN
In celebration of the Air Force 1’s 35th anniversary, Nike asked Public School’s Dao-Yi Chow and Maxwell Osborne to create their own version of the classic shoe. “The Air Force 1 is a perfect form and one of our favorite silhouettes of all time,” says Dao-Yi. “At first, we thought, ‘There's nothing we can do to make this better than it already is, right?’”
At Nike WHQ, Dao-Yi and Maxwell took a minimalistic, sustainable approach to early designs. They also drew inspiration from the AF1’s storied legacy in basketball and NYC. After four hours of stapling and gluing, they achieved a unique prototype that combines pieces of a white AF1 Low, Mid, and High. “On one hand, we were having conversations about doing a Low or a High,” remembers Dao-Yi. “On the other hand, we wanted to make a statement about our thoughts regarding waste and social responsibility.”
From NME.com:
“Melbourne pop singer KYE is back with a mesmerising new single, ‘Gold’, featuring the vocal talents of Sampa The Great.
Released today (June 23), ‘Gold’ – produced by 18YOMAN (Kid Cudi, Cordae) – marks the second song dropped by the Zimbabwe-born vocalist, following the release of her debut single ‘Sometimes’ last month.
The origins of ‘Gold’ reflect the laidback aesthetic of the track, with KYE (aka Kylie Tadiwa Chirunga) explaining in a press release: “I was lying on the couch on a surprisingly sunny day during winter last year and I remember just being the happiest and most at peace I’d felt all year.
“I was hanging with someone I really loved… and I wrote the first half off the top of my head.”
As with ‘Sometimes’, KYE offers up an impressive earworm with ‘Gold’, decorated with sumptuous melodies and dreamy percussion.”
Andy’s Beach Club Tour (West Melbourne, 2019)
Joshua Sykes & Durrell “Nugget” McDonald @ the Nike Battleforce Dunk Contest.
Docklands, Melbourne (November 2018)
Scenes from Fairfax Ave, Los Angeles
#ProductShots
Cortez Kenny I + Cortez Kenny III
Union & Stussy storefront (La Brea Ave, Los Angeles 2017)
Hosier Lane, Melbourne (August 2018)
FORCE offers an in-depth look at the energy that emanates from the intersection of urban culture and the game of basketball.
NikeLab X158 (Shanghai, China 2017)
Shot for lululemon MVMNT series.
Collingwood, Melbourne (2019)
Scenes from Venice Beach, Los Angeles
Batanes, Philippines (January 2018)
Clayton Station Skatepark Basketball Court, Melbourne (June, 2019)
Richmond High School Basketball Court, Melbourne (June, 2019)
Port Melbourne, Victoria (April, 2019)
Sneaker Archives: The Nike LeBron II in Midnight Navy from 2004
#ProductShots
Long Beach, California (November 2017)